Activists organized mainly in communities where they were already rooted. For instance, workers and students in the health-care sector mobilized the Decent Work and Health Network to build public pressure for paid sick days and to end employer requirements for doctors’ notes. Activists in the faith community used the $15 and Fairness demands to craft a statement framing the struggle as a moral issue. They then used this statement to organize in their faith communities, pressure politicians, and get a voice in the media.
The campaign built an extensive network of campus groups at Ontario universities and community colleges. These organizations united union and nonunion workers, faculty, and students, many of whom also hold low paying jobs. Campus chapters organized workshops, petition, and tabling efforts, coordinated protests, and, in some cases, strike support.For instance, the $15 and Fairness campaign had already been campaigning on the York University and the University of Toronto campuses for over a year when low-wage food service workers employed by Aramark went out on strike in the winter of 2017. Thousands of students had signed the petition, heard a class talk, gone to a workshop, or been handed a leaflet.
So, when Unite Here Local 75 members framed their bargaining demands in terms of a $15 minimum wage and respect at work, they tapped into a wide network of support.Students recognized that supporting workers on strike for $15 and Fairness meant supporting those demands for all workers, including themselves. Organizing around demands that spoke to the broader working class produced this incredible solidarity operation, including a successful student-led boycott of Aramark services.The strikers won big, with a $15 starting wage and massively improved benefits. The campaign helped set a new standard in the sector, paving the way for a big victory at the Roger’s Centre, and showed that the $15 and Fairness framework could produce gains at the bargaining table by building massive strike support on the ground.
Since then, workers at libraries, airports, grocery stores, and colleges have used these techniques to marshal the movement’s power in their efforts to secure wage increases, equal pay for equal work, paid sick days, and fair scheduling. Some of these efforts have produced important contract victories, and all have led to breakthroughs in terms of membership mobilization and popular support.
Allowing local groups to shape the $15 and Fairness campaign to their needs built internal organizing capacity and buy-in at the same time. The organization’s structure encouraged self-activity, new ideas, and new directions as long as activists were willing to do the work.
Most of the routine mobilization work involved petitioning, leafleting, holding creative events, postering, organizing town halls, and lobbying politicians. Protests, strikes, and strike support were less common, but they played a crucial role in focusing local and province-wide capacities, building momentum and energy, and providing an ebb and flow to activity that helped prevent burnout.While local groups determined the activities they would participate in, chapters collaborated on setting the campaign’s overall direction in province-wide teleconferences, in-person strategy sessions in the spring of 2016 and 2017, and a province-wide campus assembly in September 2017.
The organization activated and armed its local chapters with materials, knowledge, and a grasp of the broader strategic framework. It centralized communications and data, allowing for coordinated phone banking, email blasts, lobbying, and campaign messaging.The campaign did not rely on a strong leader who enforced rigid discipline. Rather, it resembled the free-flowing creative collaboration of a jazz group. Cornel West, when describing “jazz freedom fighters,” noted that “individuality is promoted in order to sustain and increase the creative tension with the group — a tension that yields higher levels of performance to achieve the aim of the collective project.” This interplay between collective goals and individual creativity allowed the campaign to build new layers of leadership, strengthen its political perspective, and expand its dynamic capacities.
As more activists became involved, they began framing the movement’s demands in language that spoke to their lived realities as workers. They forged organic links between the need for improved working standards and the fight against Islamophobia, racism, and sexism. It wasn’t just the fact that that racialized and female workers are statistically overrepresented in low-wage and precarious jobs in Ontario that made the $15 and Fairness campaign relevant for women and people of color. Just as importantly, the campaign allowed workers to actively shape its demands from below. The strong antiracist, anti-Islamophobic, and feminist framework reflected the actual struggles of people participating in the campaign.This bottom-up framework gave participants a powerful experience of collective political and economic education.
The majority female leadership of the Workers’ Action Centre, who provided the core organizational, strategic, and intellectual muscle, built a culture of intellectual inquiry and organizing in a way that fostered new layers of worker leadership.At each stage of the struggle, activists collectively developed the movement’s organizing model, policies, and politics. New voices rose up from the rank and file that reflected this collaborative work, and they began leading trainings, workshops, and panel discussions as well as speaking at public events and in the media.
The regular activity of petitioning, training, and public speaking sharpened activists’ rhetorical and recruitment skills, and it also compelled them to deepen their understanding of their demands’ political and economic dimensions and to figure our how to relate these ideas to others in a coherent way.
As the campaign gained momentum and Bill 148 appeared, employers began to pump out fear-mongering propaganda about massive job losses, widespread automation, and bankrupt small businesses. In order to resist this assault, activists had to develop a clear understanding of the province’s employment and business structures; of automation, productivity, turnover, wages’ gendered and racialized nature, aggregate demand, working-class consumer spending, and more.
Defeating the critics
For some, Ontario’s $15 minimum wage now seems modest — perhaps even inevitable. But it only seems that way because people organized like hell to make it so.
When the campaign launched, the vast majority of people, even those sympathetic, said it would never happen. This response was to be expected, considering how effectively neoliberal austerity had subdued and isolated Ontario’s union and nonunion workers. If the campaign had aligned its demands with these lowered expectations, it would have neither won any substantial reforms nor shifted the balance of class forces in favor of workers.
Some circles didn’t appreciate the movement’s orientation toward mass outreach. Early on, a fair number of labor leaders said organizers would never win $15 and that they should drop it because it was outside the Changing Workplaces Review’s purview.
But campaign organizers rejected the idea that the government should dictate worker priorities. They understood the wage increase’s importance because it spoke to the needs of workers in clear terms, captured the need to address rising inequality, and could build a base of support for winning more niche reforms.
The very fact that we won $15 shows just how wrong the skeptics were.
Since the Liberals began supporting the $15 minimum wage and announcing Bill 148, sections of both the Left and Right in Ontario have characterized the move as a crafty attempt to buy votes in the June 2018 election.
No doubt, Bill 148 is Liberal opportunism. But, more important, it shows that the campaign has made $15 and Fairness so popular that no party dare directly oppose its core demands. Polls routinely show solid and wide majority support for these reforms, and politicians are keenly aware that these issues could determine their electoral fate.
Perhaps the most pitiful response has been from the NDP, which complained that the Liberals stole its ideas. While the NDP certainly has better policy positions on these issues, it only endorsed $15 a year before the Liberals brought forward Bill 148.
The NDP also inexplicably called for five paid sick days instead of the campaign’s demanded seven. More worrisome, however, has been its call for small business “offsets” to help entrepreneurs deal with the wage increases. This line of thought completely cedes ground to the arguments the business lobby has advanced in its efforts to undermine and ultimately defeat Bill 148. Ontario NDP leader Andrea Horwath recently attended an Ontario Chamber of Commerce event where she criticized the Liberals for failing to produce a coherent plan for offsets and for rushing the reforms through.
With the NDP joining the business lobby’s call for offsets, the Liberals had no real opposition on this issue when they recently announced cuts to small business taxes.
Winning the war
It is clear the struggle this campaign initiated is far from over. Bill 148 simply means the fight has entered a new level, where the stakes become even higher. Now, much of the work will come in shaping the law’s practical implementation.These fights will determine the legislation’s utility to workers. Pushing for the best possible interpretations of the new ESA and OLRA provisions and keeping the struggle in the public eye offer the best defense against a well-organized and vicious employer lobby.
The right wing and big business are looking toward the spring election, where a tired fifteen-year Liberal dynasty is facing a rejuvenated Tory opposition. The latter have already announced they will postpone the wage increase until 2022. If they win big, the Tories can be expected to gut Bill 148 even further, just as they did in the first months of their 1995 government, when they rolled back the labor reforms of the province’s one and only NDP government.
As for the NDP, they are giving every indication that they will run a campaign that blends progressive policies with Third Way rhetoric. In other words, they remain steadfast in their commitment to the neoliberal turn they made over two decades ago.This is the difficult context in which activists in the Fight for $15 and Fairness campaign will have to develop a new strategy to fight for Bill 148’s enforcement, defend it against rollbacks, and build power to win unmet demands.
Expanding the struggle
Ontario Fight for $15 & Fairness put workers’ demands and concerns on the table and squeezed out real victories. There are several important reasons why.
The first was the campaign’s razor sharp focus on the issues. By picking demands bold enough to inspire but achievable enough to win, the campaign centered its project on workers and their experiences. The issues’ broad class appeal raised expectations, allowing activists to build a united front of unionized and nonunionized workers, community and student groups.
Second, the campaign focused on mobilizing workers province-wide to engage in mass outreach to other workers. It used a bewildering array of methods to achieve this end: protesting, petitioning, lobbying, postering, writing to newspapers, holding public events, releasing videos, dropping banners, phone banking, door knocking, and even striking.
This was not an insular or top-down campaign, but one predicated on building grassroots leadership across sectors.The third strength came from the thoughtful, skilled, intellectually curious, and compassionate people involved in the organizing. The movement culture they cultivated cares about the people involved in it, aims to build people up, and gives workers the chance to shape the movement in a way that reflects their own experiences and communities.
The final lesson from the Fight for $15 and Fairness campaign is not simply that winning a $15 minimum wage is achievable, but that it can be transformative. The campaign’s efforts to raise the floor of labor standards is about building the capacity, confidence, and power of all workers to go further and fight for what they truly deserve.
This article was first published on Jacobin.